Design Concept
To develop and launch Fun X World, a 55,000 sq ft indoor theme park within Summit USJ Mall, aiming to significantly increase foot traffic by offering diverse, family-friendly entertainment—from bumper cars and roller skating to neon arcades and themed playgrounds—thus boosting mall engagement and dwell time.
Bumper Car Arena
Vibrant, kinetic, and sculpted for thrill — this bumper car zone fuses bold forms with playful energy. Custom 3D features frame the arena, turning speed and laughter into an immersive ride through colour, shape, and motion. Where every bump begins a new adventure.
Cafe
Where sculpture meets space and story — this café feature blends organic forms with playful geometry, setting a unique tone for rest and connection. A tactile centerpiece that invites pause, curiosity, and a little wonder.
Cave
Organic, grounding, and sculpted to flow — this cave-inspired form balances rough textures with fluid movement, echoing nature while anchoring the experience. A quiet pause within a dynamic space.
Main Entrance
A gateway to wonder. This sculpted main entrance sets the tone before the journey begins — bold, whimsical, and unforgettable. From towering 3D features to vibrant forms that frame the entry, every detail is designed to draw guests in and spark curiosity. More than an entrance — it’s an invitation into another world.
Sky Deck
Above the noise, beyond the ordinary. The Sky Deck invites guests to pause, breathe, and take it all in — surrounded by sculptural forms that echo clouds, wind, and movement. Every curve and contour is designed to amplify the view and elevate the moment. A space to see further, feel deeper, and remember longer.
Common Area
Not just a walkway, but a sculptural journey.From floor to ceiling, every corner of this common area is framed by immersive feature walls and artistic forms. Whimsical curves, bold textures, and playful silhouettes transform transition spaces into moments of wonder. Here, even the in-between tells a story.
Escalator
A ride through imagination. This escalator zone is more than just a vertical link — it’s a sculpted experience in motion. Surrounded by 3D forms and themed feature walls, the space pulls guests into the story before they even arrive. Sculpted surfaces and dynamic visuals turn every ascent into anticipation, and every descent into delight.
Dungeon
Raw, rugged, and immersive — this sculptural dungeon corridor transforms space into story. Dim textures, bold contours, and shadow play turn every corner into an adventure.
Kids Playland
Whimsy in every curve. This playland installation merges sculpture with motion, creating a visual playground that sparks joy, movement, and imagination. Built for little feet and big dreams.
